The Pension Wise website puts small files (known as ‘cookies’) onto your computer to collect information about how you browse the website.

Cookies are used to:

  • measure how you use the website so it can be updated and improved based on your needs
  • remember the notifications you’ve seen so that we don’t show them to you again

Our cookies aren’t used to identify you personally.

You’ll normally see a message on the site before we store a cookie on your computer. Find out more about how to manage cookies.

How we use cookies

Measuring website usage (Google Analytics)

We use Google Analytics software to collect information about how you use our website. We do this to help make sure the website is meeting the needs of its users and to help us make improvements. Google Analytics stores information about:

  • the pages you visit on the Pension Wise website

  • how long you spend on each page

  • how you got to the website

  • what you click on while you’re visiting the website

We don’t collect or store your personal information (e.g. your name or address) so this information can’t be used to identify who you are.

We don’t allow Google to use or share our analytics data.

Google Analytics sets the following cookies:

Name Purpose Expires
_ga This helps us count how many people visit Pension Wise by tracking if you’ve visited before 2 years
_gat Used to manage the rate at which page view requests are made 10 minutes

You can opt out of Google Analytics.

Our performance surveys

We select some users to take part in performance surveys. If you take part, or dismiss a survey, we’ll save a cookie that lets us know you’ve seen the message so that we don’t show it to you again.

Name Purpose Expires
UZ_TI_dc_value Saves a message to remember if you’ve taken a survey or dismissed it when you close your browser
UZ_TI_S_{id} Identifies a survey you have been shown when you close your browser

We use UserZoom to collect responses to a survey. If you take part, UserZoom will save extra cookies to your computer to track your progress through it.

Our introductory message

You may see a pop-up welcome message when you first visit the Pension Wise website. We’ll store a cookie so that your computer knows you’ve seen it and knows not to show it again.

Name Purpose Expires
seen_cookie_message Saves a message to let us know that you have seen our cookie message 1 month

Security restrictions

Pension Wise uses a content delivery network (CDN). Our CDN applies a cookie to users’ devices so that we can identify non-human visitors to our website, such as bots and crawlers. Non-human visitors will have security restrictions applied.

Name Purpose Expires
_cfduid Overrides security settings if your machine is trusted 28 days